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Destined to be Wonderful with Sound Preparation Press Conference of 2014 China (Xiamen) International Boat Show Grandly Held

Thepress conference of 2014 China (Xiamen) InternationalBoat Show was held at Tianyuan Hall of Xiamen Aqua Resort Hotel on October 30. Asthe organizer of this annual grand occasion in Xiamen, Xiamen R&B Marina Co., Ltd. made a thorough introduction on thepreparation, theme, venue, activities and atmosphere of the boat show, and had anin-depth exchange with the participants. 

Xiamen has risen  to fame in the world with its “4 in 1”advantage integrating flourishing yacht industry, sound infrastructure, amazingconsuming power and unique geographical location. This year, Xiamen R&BMarina Co., Ltd.has invested heavily in transforming Musical Island at Wuyuan Bay into the onshoreexhibition area of the boat show by linking it to the berths with pontoons.Moreover, a series of special experiencing activities will be provided to thepublic. All these will take full advantage of the unique geographical locationof Xiamen as a coastal city and reveal the distinct  features of the boat show. 

 conglomeration of big names

In September 2014, China (Xiamen)International Boat Show succeeded in earning its platinum membership ofInternational Federation of Boat Show Organizers (IFBSO), tremendouslyexpanding its professional feature and influence as China’s No. 1 Water Show. 

Over200 famous brands from more than 20 countries and regions, including Italy, UK,France, Germany, USA and Taiwan, are attracted to the boat show this year. Thebig-name exhibitors include Azimut, Ferretti, Beneteau, Jeanneau, Lagoon,Prestige, Sunseeker, Absolute, Marquis, REGAL, Sessa, Bavaria, Hanse, HUNTER,RINKER, Hansheng, Yihong, Hangtong and so on. More than 300 luxury yachts from aroundthe world gather in Wuyuan Bay.

The boat show has been the flagship ofits domestic kind in terms of its lineup, brand strength and star boats. Thereis no exception this year. In addition to such big names as Sanlorenzo 96, Ferretti 84ft and 80ft, Azimut Dragon 66ft, MCY 70ft, YihongAQUITALIA 85ft, a great many real boats including JEANENAU 57, Dufour310 and PRESTIGE 550 will make their first appearance in Xiamen. 

Very professional and valuable

While exhibiting the complete yachtindustry chain, China (Xiamen) International Boat Show seeks to further explorethe ways of popularizing the ocean culture and pleasure. Accordingly, abrand-new concept of “experiencing-featured” ocean life will come to the forewith higher positioning, clearer objective and greater vision, aiming to revealthe way of ocean leisure in a multi-dimensional manner. 

A series of experiencing activities, includingyachts, sailing boats, Optimist (OP) and aquashow, will be provided to the public,with a view to undoing the misunderstanding of equating ocean leisure withprohibitive expenses and making more and more people like this passionatesunshine sport. Meanwhile, photography contest, yacht baby contest and otheractivities will arouse the passion of the public for water and take the visitorsto experience in person the charm of yacht life. 

It remains the concept of the boat showto link manufacture to consumption and industry to culture. Likewise, the boatshow this year will endeavor to create a professional and effective platformfor the government, industrial associations, media, clients, exhibitors andindustrial representatives by means of Yacht Industry Development Seminar, AfternoonTea for Media Practitioner and the like; the Cross-strait Yacht DevelopmentSummit Forum is scheduled to explore constructively the possibility of directnavigation between both sides of Taiwan Strait and to push forward the closercooperation across Taiwan Strait in the industry. Furthermore, Club CupChallenge Match, the most competitive of its domestic kind, will witness its 10thsession, a great opportunity to reflect on the history of the event in the pastdecade. 

Acarnival of boats and clients

At present, yacht has widely served business receptionand ocean tourism. To usher in new elements for the boat show and display frommultiple dimensions the highest standards of China’s ocean culture and economy,Xiamen R&B Marina Co., Ltd. launches its brand-new concept and takesinitiatives to encourage exhibitors to increase the number of night events withthe theme of “Lighten Wuyuan Bay”. Visitors will then feast their eyes on thesplendid night views and the luxury boats and yachts at Wuyuan Bay, and enjoyother events like celebrity banquets and fashion parties, thus triggering theirconsuming passion. 

The vogue zone has been a uniqueexpansion of and complement to China (Xiamen) International Boat Show.Helicopters, luxury cars, high-end real estate and name wines will come to thescene, jointly adding to the charm of Wuyuan Bay.

Xiamen, a gorgeous coastal city, willfurther shine due to the boat show; compared with some other newly emergingcoastal cities of boat shows, Xiamen has a long history of hosting exhibitionsand boasts a generous nature. Taking full advantage of this boat show forpleasure in the yacht life and global business opportunities, Xiamen willrightly earn its reputation of “Capital of Yachts”.

 




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